Neighbours trailer.

20th Anniversery of the soap being broadcasted it had a special episode made.

-Highlights the main themes that are shown throughout the season circulating around particular characters.
-Secrets, lies and villians. All in white fonts contrasted against a black background keeping some esense of simplicity. Simplicity highlights and emphasises the meaning being put across.
-Language with strong descriptive terms are used such as; exposed and villians all portraying a mysterious outlook.
- '20 years' is being repeating which heightens your mood of exhiliration whilst watching this, conjuring in your mind the idea of something big that may occur.
-The titles are edited between footage of scenes that will occur or have occured which build a few enigma's. This tries to keep that essence of realism.
-Althought the trailer includes more action than it would when watching an episode normally, therefore intising the viewer as one would if advertising for a film. It sets off the wrong impression of the program trying to reach across a wider audience or grab the attention of new potential viewers. Some could say it's still lacking in realism but, potrays more realism than other soap trailers shown on television.




1986.
Obviously technology was no where near as advanced as it is today so even slight tools such as colour correctors were not used which really takes away from it's authenticity. Some may argue it's more realistic and can be more appealing.
- It highlights a much friendlier lifestyle than in the present. This can be because soaps may have merged with few conventions from Drama's.
- It's simplicity is key. Similar to EAstenders the sound track is very minimalistic which can be effective in capturing attention. With most adverts today it's very contrasted as the moving image is not busy with a high level of energy (which todays television is filled with extremely eye catching shots).
-It's not over the top nor is it trying to depict anything other than a friendly interface with viewers. It seems very calming and comforting and if placed on todays screens can come across as boring.



-Television today is much more controversial as the boundaries of what can be broadcasted today become more and more extreme. For example sex and violence now dominated or are included in almost every successful programme on prime time.
-Television today is much more competitive and has to be innovative. Although the idea of it's simplicity is something that can work very effectivly if used in the right context. An example could be the music, as music for adverts become increasingly different it seems you look straight past it. As every producer is trying to do something different and original it can be blurred in comparison to everything else that's trying to be different. So by stripping down on ideas and keeping with simplistic forms it could intise viewers more so. If your trying to push to sell someone a product that could be turne off by the idea if you try so hard. So rather than glamourising anything, keep it plain so its easily interpreted and relatable to viewers. You can take this to an extreme and stretch the boundaries by playing a white noise that could alarm viewers and grab their attention or, play one note through the whole sequence to 'hook' viewers and allow them to concentrate and focus more on what their seeing.